Big brand energy. Startup timeline.
Your competitors aren't waiting six months to GTM. Why should you? Build your brand fast, look sharp, and get launch-ready with a Minimum Viable Brand (MVB).
Fully custom brand
4 weeks to launch
Made by real designers, not AI
A real brand, minus the six-month timeline.
A focused identity system built to move at startup speed. Sharp enough to win trust. Flexible enough to scale with you. And fast enought to ship in four weeks.
4 weeks to launch
Get to market first
Outpace the competition
Keep your budget lean
Scale with confidence
Not just a logo. The whole system around it.
Five deliverables, one cohesive system, and everything you need to launch.
4 weeks to launch
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Positioning & strategy
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Logo system
Brand asset direction
Typography & color system
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Flexible guidelines
Delivery in as little as four weeks.
We've run this process enough times to know exactly where to push and where to move on. We aren't reinventing the wheel, we're just a sharp team with a proven process built for efficient impact.
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Discovery & brand strategy
We dig into your goals, audience, and competitive landscape before a single pixel gets pushed. Through a focused questionnaire and strategy workshop, we lock in the foundations: values, archetype, and the gaps that'll set you apart.
Visual identity design & refinement
We present moodboards, logo directions, color, and typography rooted in the strategy. From there, we refine through your feedback until the identity feels unmistakably yours.
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Guidelines & handoff
We turn the approved identity into a complete guidelines document and asset library your team can pick up and run with. Final delivery is a polished, platform-ready package. Everything you need to launch with confidence.
Pricing
Some companies have the luxury of time and budget. If you are moving fast, competing hard, and can't afford to wait, then an MVB is for you.
Traditional branding
$100,000+
Minimum Viable Brand
$5,000
To ensure ultimate focus and quality, we only partner with a few start-ups quarterly
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Frequently Asked Questions
An MVB is a complete, strategic brand identity built for speed without shortcuts. You get everything you need for your brand to enter the market with confidence (positioning, visual identity, and guidelines) without the months of back-and-forth that traditional branding involves. It's designed to work on day one and scale as you grow.
Traditional branding is comprehensive but slow. An MVB is a focused sprint that delivers the essential building blocks of a strong brand at a fraction of the time. Perfect if you need to move fast and compete hard.
Every MVB includes everything you need to go to market: brand strategy (positioning, brand archetype & personality), visual identity foundations (logo system, color palettes, typography, graphic elements), and brand guidelines.
Yes, and that's exactly the point. We build brand foundations that are flexible by design. Your visual identity, guidelines, and design system are all built to scale, so when you're ready to expand your brand, you're not starting over.
Yes, you can absolutely add on a website to the scope of an MVB at an additional cost. You can choose the package add on that feels best for you: ie. single-page, 5 page site, or full site project. We build in webflow, so your team can make updates and add content down the line without needing a developer. Email us for pricing breakdowns at hello@greaterstudio.co
If you're pre-launch or early-stage, moving fast, and need to look credible and consistent in the market, you're ready. If you’re not sure, we can discuss a branding timeline that works for you.
We'll kick off with a discovery questionnaire and brand strategy workshop to understand your business, market, and goals. From there, we drive the process, but we'll need your team available for feedback at key milestones to keep things moving at MVB speed.
